Market Intelligence alerting service by Philexport Cebu, Philippines
Philexport Cebu has successfully launched a Market Intelligence service including customized alerting by email and SMS. The service, dubbed iSearch, operates on a sustainable basis, since it has been launched as a value added service for which membership dues have slightly increased. The increase in membership dues allowed the organisation to attract an experienced market researcher ... more »
Also posted in Market information services, Membership programs Tagged Market intelligence, Philippines Leave a comment
Breakfast meetings sell like hot cakes
It has become a world-wide phenomenon: Breakfast meetings. We see very successful cases from Norway in the North to Argentina in the South. In some countries it takes the shape of a lunch meeting or tea or coffee meeting. But the concept is similar: Snappy events in which key information is exchanged and networks are fostered, ... more »
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Loyalty Programme by IBCE, Bolivia
The Instituto Boliviano de Comercio Exterior (IBCE) has introduced a “Friends of IBCE” loyalty programme. The objective is to generate a sustainable revenue stream from a core group of members, providing them premium, value added services for free or at discounted rates, against a fixed annual membership fee. Over the past year we have seen loyalty ... more »
New service development in the Philippines